Meet Theo Papanikolaou
Theo Papanikolaou is a most sought-after educator, consultant and speaker in the field of customer experience management. As the founder and Chief Experience Officer (CEO) of Positive Concepts, Theo is renowned for delivering innovative products, services and experiences that truly matter for your customers, for your people and for your business. Theo specialises in helping business organisations to upgrade their performance and secure a sustainable advantage by creating a unique and branded customer experience. As part of this focus, he examines strategy, culture, service design, branding and leadership practices.
Reimagining the Customer Experience
By 2020, customer service and the experience will overtake price and product as the key brand differentiator based on the Customer 2020 Report by Accenture. Hence, businesses will need to develop and implement an integrated customer experience strategy in becoming customer-focused. The driving force of a customer-focused approach is a group of inspired business leaders who are convinced of and committed to the long-term value of service excellence. Gain valuable insights how your business today must form unique connections in order to secure customer affections and ensure economic vitality.